12.14.2011

Big Adventure



Our friend Kevin bought out Santa Fe's only comic shop at the beginning of September. He'd been a part owner of its predecessor and, after more than a year-and-a-half, is its sole owner. He began referring to the whole process as his big adventure, and one of the kids at the regular Magic gathering suggested that as name.

Danny designed the logo and we've been working with them to put it all together. A couple weeks later, Pronto was at the shop on a rainy, gray, windy Monday to install the sign. While the name was in question, Kevin just put up banner that said "COMICS" in big red; turns out, that brought in more people than anything the shop had ever done. The new logo was driven by that lesson.

It's been a real kick to get to work with Kevin on Big Adventure Comics, putting together the sign, business cards, ads — to watch his dream come together and be a part of it. Being an insider at the comic shop, well, that's just bonus.

No comments: